LAVA is an AI-powered platform that enables businesses to engage customers “in the moment” by using realtime data triggers to influence customer behavior in realtime while they’re still online or in-person. Using LAVA, businesses can immediately increase spend by 25% to 55%, double customer engagement and retention, and launch campaigns 10 times faster while minimizing burden on IT.
Vivek Ranadivé and Wen Miao
Vivek Ranadivé is the founder and former CEO of software giant TIBCO Software and is widely credited with inventing real time computing, and has authored three New York Times best-selling books on the subject: “The Power of Now,” “The Two-Second Advantage” and “The Power to Predict.” Wen Miao met Vivek at TIBCO, where he was SVP and general manager. He is a recognized technology leader and innovator in real time customer experience and engagement.